FREE DIGITAL PRODUCT FINDER
WHAT COULD YOU SELL?
Find 3 digital product ideas in 10 minutes.
You probably don’t need another brand-new idea. There’s a good chance you already know something, use something, or have figured something out that could make someone else’s life easier. The problem is that the things you know best can feel so familiar that you stop noticing their value.
This finder will help you look at what’s already there and turn it into three possible digital products.
No giant brainstorm. No list of 100 random digital products. Start with what's already yours.
Start with what you already know.
For the next few minutes, don’t worry about what the product might be. You don’t need to decide whether you should create a course, template, workbook, or anything else yet.
Start with the raw material: what you know because you’ve practiced it, taught it, solved it, created it, or figured it out the hard way. Answer quickly. Chicken scratch is fine.
What do people already come to you for help with—or what problem have you learned how to solve?
Think about the questions or problems that keep finding their way to you. It might be something coworkers ask you to explain, a problem friends bring to you, or the subject behind more than one “Can I pick your brain?” conversation.
What can you do now that other people find difficult?
If your first reaction is, “But that’s easy,” don’t dismiss it. It may feel easy to you because you’ve spent years getting good at it.
What do you already know, use, or have that could make something easier for someone else?
Maybe it’s a process you follow, a spreadsheet you built, a framework you created, a checklist you rely on, a method you’ve developed, or something you learned the expensive way. It all counts.
Now pull out three possibilities.
Look back over what you wrote and choose three things that stand out. You’re not deciding what to build yet. For now, choose three things you genuinely know something about that could also be useful to someone else.
So… what could these become?
I’ve built thousands of courses and learning experiences. Here’s what I wish more people knew: not everything should be a course.
Sometimes someone simply needs the template you already use. Sometimes they need guidance to work through a problem. And sometimes the result does require connected steps, practice, and progression.
Ask yourself: What would someone need from me to use this?
- If they mostly need something they can grab and use, think template, checklist, script, planner, reference, or toolkit.
- If they need guidance to understand something or work through a process , a guide, workbook, or short training may be enough.
- If they need connected steps, explanation, application, practice, or progression to reach the result , you may be looking at a course.
- If your feedback, interaction, or working through it together would make a meaningful difference, a workshop or another guided experience may make more sense.
The point isn’t to choose the biggest product you could make. It’s to choose a format that makes sense for what the person needs.
Now give each possibility a shape.
Your three answers from the last section will appear below. Make your best call for now. You’re still exploring, not signing a contract with yourself.
Your idea will appear here as you fill it in.
Your idea will appear here as you fill it in.
Your idea will appear here as you fill it in.
Your three ideas are almost ready.
Finish matching each possibility to a format, a specific person, and a result. Then you'll see all three ideas together.
FINISH MY IDEAS →There they are.
You came here wondering what you could sell. Now you have three possible digital products built from knowledge, experience, tools, and ideas you already had.
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01
Your first idea
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02
Your second idea
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03
Your third idea
Copy your ideas and save them wherever you like.
Before you run off and start building one of them, there’s one more distinction I want you to make.
You’ve answered “What could I sell?” The next question is “Which one should I build?”
That takes a little more work. You want to know who the product is really for, what problem or result is worth building around, whether people are already looking for help with it, whether the format makes sense, and what the smallest strong version could be before you start creating.
“I could make this” and “this is what I should build” are not the same decision.